Why are social media networks so addictive?

Social media, entertainment platforms, and many other things you don’t expect are designed to addict you. To grab your attention for subscription revenue, advertising, or engagement metrics. If you find yourself scrolling mindlessly, this is probably why.

The promise and peril of social media

Short summary In the Hype Machine, Sinan Aral talks through the promise and peril of social media. Three lessons that will hopefully push you to being more intentional in how you use it: 1- Social media is designed to be habitual, to grab your attention and not let go. 2- It amplifies, scales and hypes … Read more